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Books

It’s All About Incentives

Sunday, August 12th, 2007

I am reading this book, called “Discover Your Inner Economist” by Tyler Cowen. I like Tyler’s easy to read style. One of my degrees in in Economics, and I can say that I think I would have enjoyed him as a professor. I like the book and highly recommend it.
What is the book about? Incentives
“Incentives” […]

Working Less is Giving Me More

Wednesday, April 25th, 2007

Most of us in startups think the more we work… the faster the company will grow. While effort can be directly linked with success, Tim Ferriss, author of The 4-Hour Workweek suggests limiting your inputs, outsourcing your tasks and working less hours can actually grow your business!
Amid the Twitter explosion at SXSW, I had […]

Don’t be Phil Rankin

Friday, April 6th, 2007

Everyone knows of Jared Fogle, the Subway celebrity who lost 200+ pounds but do you know Phil Rankin? If Phil had his way, Jared’s incredible weight-loss story would have never escaped the school paper at Indiana University.
Phil was the new marketing director for Subway corporate and when Jared’s story was pitched by his ad […]

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